As part of the Filinvest Group’s 70th anniversary, EastWest joins Dream Getaways, the Group’s first-ever conglomerate-wide promo. It’s a campaign designed to thank customers in a more thoughtful way. Across banking, hospitality, real estate, and retail, select brands are offering customers a chance to win luxury resort stays simply by taking part in ongoing promos.

It’s a milestone initiative for the Group, not just for its scale but for what it represents. For the first time, different Filinvest businesses are coming together under one shared effort to reward the people they serve, through everyday activities that already fit into their lives.

The campaign kicked off at Crimson Hotel Alabang, where representatives from across the Filinvest Group gathered. The event offered a closer look at how the Group’s companies operate on their own, and how Dream Getaways brings them together through a more connected approach.

filinvest 70 media launch

Francis Gotianun, First Senior Vice President and Hotels and Resorts Head, joins fellow leaders during the Filinvest Group’s 70th anniversary Dream Getaways media launch held at Crimson Hotel Alabang.

Dream Getaways will award over 500 hotel nights across Luzon, Visayas, and Mindanao. Destinations include Crimson Mactan, Crimson Boracay, Quest Plus Cebu, Timberland Highlands Resort in Rizal, and others in Tagaytay and Alabang. Winners will enjoy three-day or four-day stays in these properties, depending on the package.

There are many ways to qualify. Shoppers at Festival Mall can join through eligible purchases. Hotel guests can enter by booking through official channels. EastWest customers may also be among the winners, alongside participants from other Filinvest brands. With entry points happening nationwide, more people have a chance to take part, wherever they are.

 

Bringing the Group Closer to Its Customers

Dream Getaways marks a new way for the Filinvest Group to engage with its customers. Rather than launching isolated campaigns, the Group brought its brands together to create something shared and accessible. Each company contributes in its own way, but the purpose is the same: to offer something thoughtful and easy to join.

 

filinvest media launch

Representatives from the Filinvest Group and members of the media gather for a photo during the Dream Getaways media launch, held in celebration of the conglomerate’s 70th anniversary.

 

EastWest supports that purpose by staying close to what matters to its customers. The Bank offers tools that meet real needs, from daily priorities to personal plans. Through Dream Getaways, that kind of support now comes with something more. It’s a chance to pause, recharge, and enjoy time outside the routine.

To learn more about the promo, visit Filinvest eRaffle.